International Journal of Research in Marketing Management and Sales
2021, Vol. 3, Issue 2, Part B
The application of technology in reviving the tourism & hospitality industry in post Covid-19 scenario
Corona Virus is such of a deadly virus that it shook the entire globe in sort of a certain way what never happened before. It made the whole world to push into indoor existence. This devastating pandemic affected in all aspects of our lives, livelihood and living. During the peak time of Covid-19 almost all countries went for full national lock-down. This fatal effect of lockdown had an immense impact on the vast sector of traveling industry. All sort of transportation and hospitality franchises got its severe most damage due to this unthinkable catastrophic scenario. In order to face up these adversarial challenges, hotel industries had to come up with some neo innovation in technological sphere. New normal condition of living in post-pandemic time has engulfed a rapid evolution in technological usage in its annexation with the vast application spectrum of artificial intelligence. This article is written to see the various domains of tourism and hospitality world in the event of newly adapted advancements in technology.