International Journal of Research in Marketing Management and Sales
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  • Indexed Journal
  • Refereed Journal
  • Peer Reviewed Journal

Impact Factor (RJIF): 5.89, P-ISSN: 2663-3329, E-ISSN: 2663-3337
International Journal of Research in Marketing Management and Sales
Printed Journal   |   Refereed Journal   |   Peer Reviewed Journal
Peer Reviewed Journal
2025, Vol. 7, Issue 1, Part B
S. No. Title and Authors Name
1
A study on impact of social media marketing on customer satisfaction and perception towards brand with reference to apex consultancy
Wagh Pushpraj and Rani Kshirsagar
Int. J. Res. Marketing Manage. Sales, 2025; 7(1): 115-120
Abstract  |  Download  |  Country : India  |  File Size: (635 KB)  |  266 Views  103 Downloads
2
A study on agile project management with reference to its application for enhancement of business development outcomes
Rohan Sutar and Pushpraj Wagh
Int. J. Res. Marketing Manage. Sales, 2025; 7(1): 121-125
Abstract  |  Download  |  Country : India  |  File Size: (570 KB)  |  221 Views  97 Downloads
3
The role of blockchain technology in enhancing digital marketing practices: An analytical study of the opinions of some virtual store customers in the qi services application
Ahmed Abbas Hammadi, Sadia Awid Awni and Arafat Nasser Jassim
Int. J. Res. Marketing Manage. Sales, 2025; 7(1): 126-136
Abstract  |  Download  |  Country : Iraq  |  File Size: (725 KB)  |  455 Views  235 Downloads
4
Numerological and neuromarketing perspectives on color in digital marketing: Enhancing click-through and conversion rates
Sidhharrth S Kumaar
Int. J. Res. Marketing Manage. Sales, 2025; 7(1): 137-147
Abstract  |  Download  |  Country : India  |  File Size: (533 KB)  |  267 Views  145 Downloads
5
The role of sensory marketing in supporting the brand: A study of customer' perceptions in chocolate qasr store in Mosul
Hanan Ahmed Sheekhoo and Rasha Mohsin Sheet
Int. J. Res. Marketing Manage. Sales, 2025; 7(1): 148-154
Abstract  |  Download  |  Country : Iraq  |  File Size: (678 KB)  |  493 Views  374 Downloads
6
A study on customers’ awareness and perception towards social media marketing for Vivek Doba academy
Pushpraj Wagh and Jayakrishnan P
Int. J. Res. Marketing Manage. Sales, 2025; 7(1): 155-160
Abstract  |  Download  |  Country : India  |  File Size: (582 KB)  |  163 Views  74 Downloads
7
The effect of interactive marketing on consumer engagement in the automotive sector
Stephen Kirimi Maore and Samuel Wamwara
Int. J. Res. Marketing Manage. Sales, 2025; 7(1): 161-167
Abstract  |  Download  |  Country : Kenya  |  File Size: (252 KB)  |  227 Views  126 Downloads
8
Examining the effectiveness of emotional advertising on customer purchase intentions
Laxman Mancham, Kavya Gummella and Srivalli Vabilisetty
Int. J. Res. Marketing Manage. Sales, 2025; 7(1): 168-172
Abstract  |  Download  |  Country : India  |  File Size: (313 KB)  |  476 Views  309 Downloads
9
Private higher education institutions' use of marketing strategies for admission
Manish Lohni and Chandra Dev Bhatt
Int. J. Res. Marketing Manage. Sales, 2025; 7(1): 173-176
Abstract  |  Download  |  Country : India  |  File Size: (298 KB)  |  166 Views  80 Downloads
10
Marketed surplus and marketing cost and price spread analysis of mandarin orange in Amravati district of Maharashtra through different channels
RD Kale, AV Choudhari and SV Wankhade
Int. J. Res. Marketing Manage. Sales, 2025; 7(1): 177-180
Abstract  |  Download  |  Country : India  |  File Size: (414 KB)  |  155 Views  76 Downloads
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