2025, Vol. 7, Issue 2, Part A | International Journal of Research in Marketing Management and Sales

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2025, Vol. 7, Issue 2, Part A

		
		S. No.
		Title and Authors Name
		
1Exploring the Social Media Marketing Landscape for Women Entrepreneurs
Sonia Laskar and HR Laskar
DOI: https://doi.org/10.33545/26633329.2025.v7.i2a.263
Int. J. Res. Marketing Manage. Sales, 2025; 7(2): 01-11
Abstract  |  Download  |  Country : India  |  File Size: (816 KB)  |  626 Views  292 Downloads
2Technological obsolescence and customer switching
Vishnumurty Narra
DOI: https://doi.org/10.33545/26633329.2025.v7.i2a.264
Int. J. Res. Marketing Manage. Sales, 2025; 7(2): 12-16
Abstract  |  Download  |  Country : India  |  File Size: (523 KB)  |  585 Views  254 Downloads
3Digital customer experience as a means to enhance brand passion: An analytical study of a sample of customers and employees at Asiacell and Zain Iraq
Abdullah Mahmoud and Ahlam Hayder Baqer
DOI: https://doi.org/10.33545/26633329.2025.v7.i2a.265
Int. J. Res. Marketing Manage. Sales, 2025; 7(2): 17-27
Abstract  |  Download  |  Country : Iraq  |  File Size: (877 KB)  |  610 Views  282 Downloads
4The role of understanding customer behavior from the perspective of marketing anthropology in enhancing the performance of real estate marketing activities an analytical study of some real estate companies in the Kurdistan region of Iraq
Abdullah Mahmoud Abdullah and Kawsar Sulaiman Ahmed
DOI: https://doi.org/10.33545/26633329.2025.v7.i2a.266
Int. J. Res. Marketing Manage. Sales, 2025; 7(2): 28-44
Abstract  |  Download  |  Country : Iraq  |  File Size: (1095 KB)  |  562 Views  247 Downloads
5The credibility nexus: Unveiling the influence of word-of-mouth on personal care purchase intentions among millennials and Gen Z
Kriti Keshari and Sunita Srivastava
DOI: https://doi.org/10.33545/26633329.2025.v7.i2a.267
Int. J. Res. Marketing Manage. Sales, 2025; 7(2): 45-52
Abstract  |  Download  |  Country : India  |  File Size: (654 KB)  |  592 Views  237 Downloads
6Factors affecting on employee job satisfaction in merged and acquired Nepalese private commercial banks
Surendra Mahato, Bijay Mahato and Mandip Dulal
DOI: https://doi.org/10.33545/26633329.2025.v7.i2a.268
Int. J. Res. Marketing Manage. Sales, 2025; 7(2): 53-56
Abstract  |  Download  |  Country : Nepal  |  File Size: (465 KB)  |  607 Views  287 Downloads
7The impact of electronic marketing on the tourism product: A sample of tourists in Babylon governorate
MD Qayssar Ahmed Abdullah
DOI: https://doi.org/10.33545/26633329.2025.v7.i2a.269
Int. J. Res. Marketing Manage. Sales, 2025; 7(2): 57-65
Abstract  |  Download  |  Country : Iraq  |  File Size: (803 KB)  |  509 Views  222 Downloads
8Perception of college students on online shopping
Rasheeda RV and Rejani R Nair
DOI: https://doi.org/10.33545/26633329.2025.v7.i2a.270
Int. J. Res. Marketing Manage. Sales, 2025; 7(2): 66-71
Abstract  |  Download  |  Country : India  |  File Size: (554 KB)  |  753 Views  364 Downloads
9An analysis of mobile marketing trends within the broader scope of digital marketing
Rajeev Kumar and Abhimanyu Upadhyay
DOI: https://doi.org/10.33545/26633329.2025.v7.i2a.271
Int. J. Res. Marketing Manage. Sales, 2025; 7(2): 72-75
Abstract  |  Download  |  Country : India  |  File Size: (453 KB)  |  586 Views  258 Downloads
10The preference of digital marketing among youngsters in calicut
Sidhique SK and R Rajasekaran
DOI: https://doi.org/10.33545/26633329.2025.v7.i2a.272
Int. J. Res. Marketing Manage. Sales, 2025; 7(2): 76-79
Abstract  |  Download  |  Country : India  |  File Size: (444 KB)  |  520 Views  231 Downloads
Subscribe Print Journal
Journal's Code
P-ISSN: 2663-3329
E-ISSN: 2663-3337
Important Information
Toll Free: 1800-1234070
Working hours 10:00 AM-06:00 PM
Issue Bar
Past Issue
Side Bar
Home
Archives
Editorial Board
Instructions
Indexing and Abstracting
Contact Us
Downloads
Copyright Form (DOC)
Copyright Form (PDF)
Sample Paper
Identifier

S. No.	Title and Authors Name
1	Exploring the Social Media Marketing Landscape for Women Entrepreneurs Sonia Laskar and HR Laskar DOI: https://doi.org/10.33545/26633329.2025.v7.i2a.263 Int. J. Res. Marketing Manage. Sales, 2025; 7(2): 01-11 Abstract \| Download \| Country : India \| File Size: (816 KB) \| 626 Views 292 Downloads
2	Technological obsolescence and customer switching Vishnumurty Narra DOI: https://doi.org/10.33545/26633329.2025.v7.i2a.264 Int. J. Res. Marketing Manage. Sales, 2025; 7(2): 12-16 Abstract \| Download \| Country : India \| File Size: (523 KB) \| 585 Views 254 Downloads
3	Digital customer experience as a means to enhance brand passion: An analytical study of a sample of customers and employees at Asiacell and Zain Iraq Abdullah Mahmoud and Ahlam Hayder Baqer DOI: https://doi.org/10.33545/26633329.2025.v7.i2a.265 Int. J. Res. Marketing Manage. Sales, 2025; 7(2): 17-27 Abstract \| Download \| Country : Iraq \| File Size: (877 KB) \| 610 Views 282 Downloads
4	The role of understanding customer behavior from the perspective of marketing anthropology in enhancing the performance of real estate marketing activities an analytical study of some real estate companies in the Kurdistan region of Iraq Abdullah Mahmoud Abdullah and Kawsar Sulaiman Ahmed DOI: https://doi.org/10.33545/26633329.2025.v7.i2a.266 Int. J. Res. Marketing Manage. Sales, 2025; 7(2): 28-44 Abstract \| Download \| Country : Iraq \| File Size: (1095 KB) \| 562 Views 247 Downloads
5	The credibility nexus: Unveiling the influence of word-of-mouth on personal care purchase intentions among millennials and Gen Z Kriti Keshari and Sunita Srivastava DOI: https://doi.org/10.33545/26633329.2025.v7.i2a.267 Int. J. Res. Marketing Manage. Sales, 2025; 7(2): 45-52 Abstract \| Download \| Country : India \| File Size: (654 KB) \| 592 Views 237 Downloads
6	Factors affecting on employee job satisfaction in merged and acquired Nepalese private commercial banks Surendra Mahato, Bijay Mahato and Mandip Dulal DOI: https://doi.org/10.33545/26633329.2025.v7.i2a.268 Int. J. Res. Marketing Manage. Sales, 2025; 7(2): 53-56 Abstract \| Download \| Country : Nepal \| File Size: (465 KB) \| 607 Views 287 Downloads
7	The impact of electronic marketing on the tourism product: A sample of tourists in Babylon governorate MD Qayssar Ahmed Abdullah DOI: https://doi.org/10.33545/26633329.2025.v7.i2a.269 Int. J. Res. Marketing Manage. Sales, 2025; 7(2): 57-65 Abstract \| Download \| Country : Iraq \| File Size: (803 KB) \| 509 Views 222 Downloads
8	Perception of college students on online shopping Rasheeda RV and Rejani R Nair DOI: https://doi.org/10.33545/26633329.2025.v7.i2a.270 Int. J. Res. Marketing Manage. Sales, 2025; 7(2): 66-71 Abstract \| Download \| Country : India \| File Size: (554 KB) \| 753 Views 364 Downloads
9	An analysis of mobile marketing trends within the broader scope of digital marketing Rajeev Kumar and Abhimanyu Upadhyay DOI: https://doi.org/10.33545/26633329.2025.v7.i2a.271 Int. J. Res. Marketing Manage. Sales, 2025; 7(2): 72-75 Abstract \| Download \| Country : India \| File Size: (453 KB) \| 586 Views 258 Downloads
10	The preference of digital marketing among youngsters in calicut Sidhique SK and R Rajasekaran DOI: https://doi.org/10.33545/26633329.2025.v7.i2a.272 Int. J. Res. Marketing Manage. Sales, 2025; 7(2): 76-79 Abstract \| Download \| Country : India \| File Size: (444 KB) \| 520 Views 231 Downloads

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S. No.	Title and Authors Name
1	Exploring the Social Media Marketing Landscape for Women Entrepreneurs Sonia Laskar and HR Laskar DOI: https://doi.org/10.33545/26633329.2025.v7.i2a.263 Int. J. Res. Marketing Manage. Sales, 2025; 7(2): 01-11 Abstract \| Download \| Country : India \| File Size: (816 KB) \| 626 Views 292 Downloads
2	Technological obsolescence and customer switching Vishnumurty Narra DOI: https://doi.org/10.33545/26633329.2025.v7.i2a.264 Int. J. Res. Marketing Manage. Sales, 2025; 7(2): 12-16 Abstract \| Download \| Country : India \| File Size: (523 KB) \| 585 Views 254 Downloads
3	Digital customer experience as a means to enhance brand passion: An analytical study of a sample of customers and employees at Asiacell and Zain Iraq Abdullah Mahmoud and Ahlam Hayder Baqer DOI: https://doi.org/10.33545/26633329.2025.v7.i2a.265 Int. J. Res. Marketing Manage. Sales, 2025; 7(2): 17-27 Abstract \| Download \| Country : Iraq \| File Size: (877 KB) \| 610 Views 282 Downloads
4	The role of understanding customer behavior from the perspective of marketing anthropology in enhancing the performance of real estate marketing activities an analytical study of some real estate companies in the Kurdistan region of Iraq Abdullah Mahmoud Abdullah and Kawsar Sulaiman Ahmed DOI: https://doi.org/10.33545/26633329.2025.v7.i2a.266 Int. J. Res. Marketing Manage. Sales, 2025; 7(2): 28-44 Abstract \| Download \| Country : Iraq \| File Size: (1095 KB) \| 562 Views 247 Downloads
5	The credibility nexus: Unveiling the influence of word-of-mouth on personal care purchase intentions among millennials and Gen Z Kriti Keshari and Sunita Srivastava DOI: https://doi.org/10.33545/26633329.2025.v7.i2a.267 Int. J. Res. Marketing Manage. Sales, 2025; 7(2): 45-52 Abstract \| Download \| Country : India \| File Size: (654 KB) \| 592 Views 237 Downloads
6	Factors affecting on employee job satisfaction in merged and acquired Nepalese private commercial banks Surendra Mahato, Bijay Mahato and Mandip Dulal DOI: https://doi.org/10.33545/26633329.2025.v7.i2a.268 Int. J. Res. Marketing Manage. Sales, 2025; 7(2): 53-56 Abstract \| Download \| Country : Nepal \| File Size: (465 KB) \| 607 Views 287 Downloads
7	The impact of electronic marketing on the tourism product: A sample of tourists in Babylon governorate MD Qayssar Ahmed Abdullah DOI: https://doi.org/10.33545/26633329.2025.v7.i2a.269 Int. J. Res. Marketing Manage. Sales, 2025; 7(2): 57-65 Abstract \| Download \| Country : Iraq \| File Size: (803 KB) \| 509 Views 222 Downloads
8	Perception of college students on online shopping Rasheeda RV and Rejani R Nair DOI: https://doi.org/10.33545/26633329.2025.v7.i2a.270 Int. J. Res. Marketing Manage. Sales, 2025; 7(2): 66-71 Abstract \| Download \| Country : India \| File Size: (554 KB) \| 753 Views 364 Downloads
9	An analysis of mobile marketing trends within the broader scope of digital marketing Rajeev Kumar and Abhimanyu Upadhyay DOI: https://doi.org/10.33545/26633329.2025.v7.i2a.271 Int. J. Res. Marketing Manage. Sales, 2025; 7(2): 72-75 Abstract \| Download \| Country : India \| File Size: (453 KB) \| 586 Views 258 Downloads
10	The preference of digital marketing among youngsters in calicut Sidhique SK and R Rajasekaran DOI: https://doi.org/10.33545/26633329.2025.v7.i2a.272 Int. J. Res. Marketing Manage. Sales, 2025; 7(2): 76-79 Abstract \| Download \| Country : India \| File Size: (444 KB) \| 520 Views 231 Downloads

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