
| Title and Authors Name |
|---|
Lead conversion challenges and marketing education strategies in the Ed-tech industry Int. J. Res. Marketing Manage. Sales, 2025; 7(2): 392-397 |
From greenwashing to authenticity: Consumer skepticism and brand trust in India’s sustainable marketing campaigns Int. J. Res. Marketing Manage. Sales, 2025; 7(2): 398-406 |
The influence of consumer environmental awareness on green purchasing behavior for wood and furniture products and its impact on health-related quality of life Int. J. Res. Marketing Manage. Sales, 2025; 7(2): 407-415 |
The role of social marketing in building customer relationships Int. J. Res. Marketing Manage. Sales, 2025; 7(2): 416-424 |
Harmonizing global carbon accounting standards: Comparative analysis of GHG protocol, ISO 14064, and emerging regulatory frameworks for multinational corporations Int. J. Res. Marketing Manage. Sales, 2025; 7(2): 425-434 |