2024, Vol. 6, Issue 1, Part A | International Journal of Research in Marketing Management and Sales

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2024, Vol. 6, Issue 1, Part A

		
		S. No.
		Title and Authors Name
		
1Type ‘A’ behavior comparative study in Jodhpur
Dr. Sapna Vyas
DOI: https://doi.org/10.33545/26633329.2024.v6.i1a.143
Int. J. Res. Marketing Manage. Sales, 2024; 6(1): 01-05
Abstract  |  Download  |  Country : India  |  File Size: (371 KB)  |  316 Views  140 Downloads
2Comparative analysis of gulf cooperation council oil market with the organization of petroleum exporting countries in the 21st century
Bailey Saleh and Fatima Shehu Liberty
DOI: https://doi.org/10.33545/26633329.2024.v6.i1a.145
Int. J. Res. Marketing Manage. Sales, 2024; 6(1): 06-17
Abstract  |  Download  |  Country : Nigeria  |  File Size: (950 KB)  |  283 Views  144 Downloads
3SEO mix 6 O’s model and categorization of search engine marketing factors for websites ranking on search engine result pages
Nektarios Makrydakis
DOI: https://doi.org/10.33545/26633329.2024.v6.i1a.146
Int. J. Res. Marketing Manage. Sales, 2024; 6(1): 18-32
Abstract  |  Download  |  Country : Greece  |  File Size: (488 KB)  |  545 Views  235 Downloads
4Geographical indications as a brand strategy: A literal review
Dharmojirao TY and TS Devaraja
DOI: https://doi.org/10.33545/26633329.2024.v6.i1a.147
Int. J. Res. Marketing Manage. Sales, 2024; 6(1): 33-38
Abstract  |  Download  |  Country : India  |  File Size: (459 KB)  |  513 Views  286 Downloads
5Artificial intelligence for business applications: Revolutionizing customer analysis
Dr. S Umadevi
DOI: https://doi.org/10.33545/26633329.2024.v6.i1a.149
Int. J. Res. Marketing Manage. Sales, 2024; 6(1): 39-42
Abstract  |  Download  |  Country : India  |  File Size: (335 KB)  |  284 Views  131 Downloads
6Sentiment analysis using different machine learning models: A study for the prediction of customer’s review
Kallal Banerjee and Sweety Sarkar
DOI: https://doi.org/10.33545/26633329.2024.v6.i1a.150
Int. J. Res. Marketing Manage. Sales, 2024; 6(1): 43-49
Abstract  |  Download  |  Country : India  |  File Size: (516 KB)  |  223 Views  120 Downloads
7Investigating the factors affecting marketing of Jasmine in Madurai district
Dr. S Rajamohan, Dr. E Saranya Devi and Dr. S Sundararajan
DOI: https://doi.org/10.33545/26633329.2024.v6.i1a.151
Int. J. Res. Marketing Manage. Sales, 2024; 6(1): 50-53
Abstract  |  Download  |  Country : India  |  File Size: (442 KB)  |  215 Views  107 Downloads
8Unveiling the influence of live streaming commerce on impulse buying behavior through customer engagement in digital marketing
Dr. Bandar Khalaf Alharthey
DOI: https://doi.org/10.33545/26633329.2024.v6.i1a.152
Int. J. Res. Marketing Manage. Sales, 2024; 6(1): 54-63
Abstract  |  Download  |  Country : Saudi Arabia  |  File Size: (672 KB)  |  290 Views  149 Downloads
9Analysing the effects of brand authenticity on consumer trust and loyalty in Punjab's FMCG sector
Dr. Ajit Kaur
DOI: https://doi.org/10.33545/26633329.2024.v6.i1a.154
Int. J. Res. Marketing Manage. Sales, 2024; 6(1): 64-68
Abstract  |  Download  |  Country : India  |  File Size: (290 KB)  |  241 Views  109 Downloads
10The role of the characteristics of learning organization in reducing the organizational failure: An analytical study of the opinions of a sample of employees in Salah al-Din Health Directorate
Wisam Hashim Kamil, Mahran Mahmood Khattab and Waleed Dahham Abd
DOI: https://doi.org/10.33545/26633329.2024.v6.i1a.155
Int. J. Res. Marketing Manage. Sales, 2024; 6(1): 69-80
Abstract  |  Download  |  Country : Iraq  |  File Size: (927 KB)  |  259 Views  159 Downloads
Subscribe Print Journal
Journal's Code
P-ISSN: 2663-3329
E-ISSN: 2663-3337
Impact Factor: RJIF 5.51
Important Information
Toll Free: 1800-1234070
Working hours 10:00 AM-06:00 PM
Issue Bar
Past Issue
Side Bar
Home
Archives
Editorial Board
Instructions
Indexing and Abstracting
Contact Us
Downloads
Copyright Form (DOC)
Copyright Form (PDF)
Sample Paper
Identifier

S. No.	Title and Authors Name
1	Type ‘A’ behavior comparative study in Jodhpur Dr. Sapna Vyas DOI: https://doi.org/10.33545/26633329.2024.v6.i1a.143 Int. J. Res. Marketing Manage. Sales, 2024; 6(1): 01-05 Abstract \| Download \| Country : India \| File Size: (371 KB) \| 316 Views 140 Downloads
2	Comparative analysis of gulf cooperation council oil market with the organization of petroleum exporting countries in the 21^stcentury Bailey Saleh and Fatima Shehu Liberty DOI: https://doi.org/10.33545/26633329.2024.v6.i1a.145 Int. J. Res. Marketing Manage. Sales, 2024; 6(1): 06-17 Abstract \| Download \| Country : Nigeria \| File Size: (950 KB) \| 283 Views 144 Downloads
3	SEO mix 6 O’s model and categorization of search engine marketing factors for websites ranking on search engine result pages Nektarios Makrydakis DOI: https://doi.org/10.33545/26633329.2024.v6.i1a.146 Int. J. Res. Marketing Manage. Sales, 2024; 6(1): 18-32 Abstract \| Download \| Country : Greece \| File Size: (488 KB) \| 545 Views 235 Downloads
4	Geographical indications as a brand strategy: A literal review Dharmojirao TY and TS Devaraja DOI: https://doi.org/10.33545/26633329.2024.v6.i1a.147 Int. J. Res. Marketing Manage. Sales, 2024; 6(1): 33-38 Abstract \| Download \| Country : India \| File Size: (459 KB) \| 513 Views 286 Downloads
5	Artificial intelligence for business applications: Revolutionizing customer analysis Dr. S Umadevi DOI: https://doi.org/10.33545/26633329.2024.v6.i1a.149 Int. J. Res. Marketing Manage. Sales, 2024; 6(1): 39-42 Abstract \| Download \| Country : India \| File Size: (335 KB) \| 284 Views 131 Downloads
6	Sentiment analysis using different machine learning models: A study for the prediction of customer’s review Kallal Banerjee and Sweety Sarkar DOI: https://doi.org/10.33545/26633329.2024.v6.i1a.150 Int. J. Res. Marketing Manage. Sales, 2024; 6(1): 43-49 Abstract \| Download \| Country : India \| File Size: (516 KB) \| 223 Views 120 Downloads
7	Investigating the factors affecting marketing of Jasmine in Madurai district Dr. S Rajamohan, Dr. E Saranya Devi and Dr. S Sundararajan DOI: https://doi.org/10.33545/26633329.2024.v6.i1a.151 Int. J. Res. Marketing Manage. Sales, 2024; 6(1): 50-53 Abstract \| Download \| Country : India \| File Size: (442 KB) \| 215 Views 107 Downloads
8	Unveiling the influence of live streaming commerce on impulse buying behavior through customer engagement in digital marketing Dr. Bandar Khalaf Alharthey DOI: https://doi.org/10.33545/26633329.2024.v6.i1a.152 Int. J. Res. Marketing Manage. Sales, 2024; 6(1): 54-63 Abstract \| Download \| Country : Saudi Arabia \| File Size: (672 KB) \| 290 Views 149 Downloads
9	Analysing the effects of brand authenticity on consumer trust and loyalty in Punjab's FMCG sector Dr. Ajit Kaur DOI: https://doi.org/10.33545/26633329.2024.v6.i1a.154 Int. J. Res. Marketing Manage. Sales, 2024; 6(1): 64-68 Abstract \| Download \| Country : India \| File Size: (290 KB) \| 241 Views 109 Downloads
10	The role of the characteristics of learning organization in reducing the organizational failure: An analytical study of the opinions of a sample of employees in Salah al-Din Health Directorate Wisam Hashim Kamil, Mahran Mahmood Khattab and Waleed Dahham Abd DOI: https://doi.org/10.33545/26633329.2024.v6.i1a.155 Int. J. Res. Marketing Manage. Sales, 2024; 6(1): 69-80 Abstract \| Download \| Country : Iraq \| File Size: (927 KB) \| 259 Views 159 Downloads

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S. No.	Title and Authors Name
1	Type ‘A’ behavior comparative study in Jodhpur Dr. Sapna Vyas DOI: https://doi.org/10.33545/26633329.2024.v6.i1a.143 Int. J. Res. Marketing Manage. Sales, 2024; 6(1): 01-05 Abstract \| Download \| Country : India \| File Size: (371 KB) \| 316 Views 140 Downloads
2	Comparative analysis of gulf cooperation council oil market with the organization of petroleum exporting countries in the 21^stcentury Bailey Saleh and Fatima Shehu Liberty DOI: https://doi.org/10.33545/26633329.2024.v6.i1a.145 Int. J. Res. Marketing Manage. Sales, 2024; 6(1): 06-17 Abstract \| Download \| Country : Nigeria \| File Size: (950 KB) \| 283 Views 144 Downloads
3	SEO mix 6 O’s model and categorization of search engine marketing factors for websites ranking on search engine result pages Nektarios Makrydakis DOI: https://doi.org/10.33545/26633329.2024.v6.i1a.146 Int. J. Res. Marketing Manage. Sales, 2024; 6(1): 18-32 Abstract \| Download \| Country : Greece \| File Size: (488 KB) \| 545 Views 235 Downloads
4	Geographical indications as a brand strategy: A literal review Dharmojirao TY and TS Devaraja DOI: https://doi.org/10.33545/26633329.2024.v6.i1a.147 Int. J. Res. Marketing Manage. Sales, 2024; 6(1): 33-38 Abstract \| Download \| Country : India \| File Size: (459 KB) \| 513 Views 286 Downloads
5	Artificial intelligence for business applications: Revolutionizing customer analysis Dr. S Umadevi DOI: https://doi.org/10.33545/26633329.2024.v6.i1a.149 Int. J. Res. Marketing Manage. Sales, 2024; 6(1): 39-42 Abstract \| Download \| Country : India \| File Size: (335 KB) \| 284 Views 131 Downloads
6	Sentiment analysis using different machine learning models: A study for the prediction of customer’s review Kallal Banerjee and Sweety Sarkar DOI: https://doi.org/10.33545/26633329.2024.v6.i1a.150 Int. J. Res. Marketing Manage. Sales, 2024; 6(1): 43-49 Abstract \| Download \| Country : India \| File Size: (516 KB) \| 223 Views 120 Downloads
7	Investigating the factors affecting marketing of Jasmine in Madurai district Dr. S Rajamohan, Dr. E Saranya Devi and Dr. S Sundararajan DOI: https://doi.org/10.33545/26633329.2024.v6.i1a.151 Int. J. Res. Marketing Manage. Sales, 2024; 6(1): 50-53 Abstract \| Download \| Country : India \| File Size: (442 KB) \| 215 Views 107 Downloads
8	Unveiling the influence of live streaming commerce on impulse buying behavior through customer engagement in digital marketing Dr. Bandar Khalaf Alharthey DOI: https://doi.org/10.33545/26633329.2024.v6.i1a.152 Int. J. Res. Marketing Manage. Sales, 2024; 6(1): 54-63 Abstract \| Download \| Country : Saudi Arabia \| File Size: (672 KB) \| 290 Views 149 Downloads
9	Analysing the effects of brand authenticity on consumer trust and loyalty in Punjab's FMCG sector Dr. Ajit Kaur DOI: https://doi.org/10.33545/26633329.2024.v6.i1a.154 Int. J. Res. Marketing Manage. Sales, 2024; 6(1): 64-68 Abstract \| Download \| Country : India \| File Size: (290 KB) \| 241 Views 109 Downloads
10	The role of the characteristics of learning organization in reducing the organizational failure: An analytical study of the opinions of a sample of employees in Salah al-Din Health Directorate Wisam Hashim Kamil, Mahran Mahmood Khattab and Waleed Dahham Abd DOI: https://doi.org/10.33545/26633329.2024.v6.i1a.155 Int. J. Res. Marketing Manage. Sales, 2024; 6(1): 69-80 Abstract \| Download \| Country : Iraq \| File Size: (927 KB) \| 259 Views 159 Downloads

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