2024, Vol. 6, Issue 1, Part A | International Journal of Research in Marketing Management and Sales

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2024, Vol. 6, Issue 1, Part A

		
		S. No.
		Title and Authors Name
		
1Type ‘A’ behavior comparative study in Jodhpur
Dr. Sapna Vyas
DOI: https://doi.org/10.33545/26633329.2024.v6.i1a.143
Int. J. Res. Marketing Manage. Sales, 2024; 6(1): 01-05
Abstract  |  Download  |  Country : India  |  File Size: (371 KB)  |  613 Views  303 Downloads
2Comparative analysis of gulf cooperation council oil market with the organization of petroleum exporting countries in the 21st century
Bailey Saleh and Fatima Shehu Liberty
DOI: https://doi.org/10.33545/26633329.2024.v6.i1a.145
Int. J. Res. Marketing Manage. Sales, 2024; 6(1): 06-17
Abstract  |  Download  |  Country : Nigeria  |  File Size: (950 KB)  |  537 Views  268 Downloads
3SEO mix 6 O’s model and categorization of search engine marketing factors for websites ranking on search engine result pages
Nektarios Makrydakis
DOI: https://doi.org/10.33545/26633329.2024.v6.i1a.146
Int. J. Res. Marketing Manage. Sales, 2024; 6(1): 18-32
Abstract  |  Download  |  Country : Greece  |  File Size: (488 KB)  |  1197 Views  462 Downloads
4Geographical indications as a brand strategy: A literal review
Dharmojirao TY and TS Devaraja
DOI: https://doi.org/10.33545/26633329.2024.v6.i1a.147
Int. J. Res. Marketing Manage. Sales, 2024; 6(1): 33-38
Abstract  |  Download  |  Country : India  |  File Size: (459 KB)  |  1132 Views  722 Downloads
5Artificial intelligence for business applications: Revolutionizing customer analysis
Dr. S Umadevi
DOI: https://doi.org/10.33545/26633329.2024.v6.i1a.149
Int. J. Res. Marketing Manage. Sales, 2024; 6(1): 39-42
Abstract  |  Download  |  Country : India  |  File Size: (335 KB)  |  601 Views  295 Downloads
6Sentiment analysis using different machine learning models: A study for the prediction of customer’s review
Kallal Banerjee and Sweety Sarkar
DOI: https://doi.org/10.33545/26633329.2024.v6.i1a.150
Int. J. Res. Marketing Manage. Sales, 2024; 6(1): 43-49
Abstract  |  Download  |  Country : India  |  File Size: (516 KB)  |  454 Views  231 Downloads
7Investigating the factors affecting marketing of Jasmine in Madurai district
Dr. S Rajamohan, Dr. E Saranya Devi and Dr. S Sundararajan
DOI: https://doi.org/10.33545/26633329.2024.v6.i1a.151
Int. J. Res. Marketing Manage. Sales, 2024; 6(1): 50-53
Abstract  |  Download  |  Country : India  |  File Size: (442 KB)  |  482 Views  245 Downloads
8Unveiling the influence of live streaming commerce on impulse buying behavior through customer engagement in digital marketing
Dr. Bandar Khalaf Alharthey
DOI: https://doi.org/10.33545/26633329.2024.v6.i1a.152
Int. J. Res. Marketing Manage. Sales, 2024; 6(1): 54-63
Abstract  |  Download  |  Country : Saudi Arabia  |  File Size: (672 KB)  |  778 Views  468 Downloads
9Analysing the effects of brand authenticity on consumer trust and loyalty in Punjab's FMCG sector
Dr. Ajit Kaur
DOI: https://doi.org/10.33545/26633329.2024.v6.i1a.154
Int. J. Res. Marketing Manage. Sales, 2024; 6(1): 64-68
Abstract  |  Download  |  Country : India  |  File Size: (290 KB)  |  714 Views  408 Downloads
10The role of the characteristics of learning organization in reducing the organizational failure: An analytical study of the opinions of a sample of employees in Salah al-Din Health Directorate
Wisam Hashim Kamil, Mahran Mahmood Khattab and Waleed Dahham Abd
DOI: https://doi.org/10.33545/26633329.2024.v6.i1a.155
Int. J. Res. Marketing Manage. Sales, 2024; 6(1): 69-80
Abstract  |  Download  |  Country : Iraq  |  File Size: (927 KB)  |  500 Views  283 Downloads
Subscribe Print Journal
Journal's Code
P-ISSN: 2663-3329
E-ISSN: 2663-3337
Important Information
Toll Free: 1800-1234070
Working hours 10:00 AM-06:00 PM
Issue Bar
Past Issue
Side Bar
Home
Archives
Editorial Board
Instructions
Indexing and Abstracting
Contact Us
Downloads
Copyright Form (DOC)
Copyright Form (PDF)
Sample Paper
Identifier

S. No.	Title and Authors Name
1	Type ‘A’ behavior comparative study in Jodhpur Dr. Sapna Vyas DOI: https://doi.org/10.33545/26633329.2024.v6.i1a.143 Int. J. Res. Marketing Manage. Sales, 2024; 6(1): 01-05 Abstract \| Download \| Country : India \| File Size: (371 KB) \| 613 Views 303 Downloads
2	Comparative analysis of gulf cooperation council oil market with the organization of petroleum exporting countries in the 21^stcentury Bailey Saleh and Fatima Shehu Liberty DOI: https://doi.org/10.33545/26633329.2024.v6.i1a.145 Int. J. Res. Marketing Manage. Sales, 2024; 6(1): 06-17 Abstract \| Download \| Country : Nigeria \| File Size: (950 KB) \| 537 Views 268 Downloads
3	SEO mix 6 O’s model and categorization of search engine marketing factors for websites ranking on search engine result pages Nektarios Makrydakis DOI: https://doi.org/10.33545/26633329.2024.v6.i1a.146 Int. J. Res. Marketing Manage. Sales, 2024; 6(1): 18-32 Abstract \| Download \| Country : Greece \| File Size: (488 KB) \| 1197 Views 462 Downloads
4	Geographical indications as a brand strategy: A literal review Dharmojirao TY and TS Devaraja DOI: https://doi.org/10.33545/26633329.2024.v6.i1a.147 Int. J. Res. Marketing Manage. Sales, 2024; 6(1): 33-38 Abstract \| Download \| Country : India \| File Size: (459 KB) \| 1132 Views 722 Downloads
5	Artificial intelligence for business applications: Revolutionizing customer analysis Dr. S Umadevi DOI: https://doi.org/10.33545/26633329.2024.v6.i1a.149 Int. J. Res. Marketing Manage. Sales, 2024; 6(1): 39-42 Abstract \| Download \| Country : India \| File Size: (335 KB) \| 601 Views 295 Downloads
6	Sentiment analysis using different machine learning models: A study for the prediction of customer’s review Kallal Banerjee and Sweety Sarkar DOI: https://doi.org/10.33545/26633329.2024.v6.i1a.150 Int. J. Res. Marketing Manage. Sales, 2024; 6(1): 43-49 Abstract \| Download \| Country : India \| File Size: (516 KB) \| 454 Views 231 Downloads
7	Investigating the factors affecting marketing of Jasmine in Madurai district Dr. S Rajamohan, Dr. E Saranya Devi and Dr. S Sundararajan DOI: https://doi.org/10.33545/26633329.2024.v6.i1a.151 Int. J. Res. Marketing Manage. Sales, 2024; 6(1): 50-53 Abstract \| Download \| Country : India \| File Size: (442 KB) \| 482 Views 245 Downloads
8	Unveiling the influence of live streaming commerce on impulse buying behavior through customer engagement in digital marketing Dr. Bandar Khalaf Alharthey DOI: https://doi.org/10.33545/26633329.2024.v6.i1a.152 Int. J. Res. Marketing Manage. Sales, 2024; 6(1): 54-63 Abstract \| Download \| Country : Saudi Arabia \| File Size: (672 KB) \| 778 Views 468 Downloads
9	Analysing the effects of brand authenticity on consumer trust and loyalty in Punjab's FMCG sector Dr. Ajit Kaur DOI: https://doi.org/10.33545/26633329.2024.v6.i1a.154 Int. J. Res. Marketing Manage. Sales, 2024; 6(1): 64-68 Abstract \| Download \| Country : India \| File Size: (290 KB) \| 714 Views 408 Downloads
10	The role of the characteristics of learning organization in reducing the organizational failure: An analytical study of the opinions of a sample of employees in Salah al-Din Health Directorate Wisam Hashim Kamil, Mahran Mahmood Khattab and Waleed Dahham Abd DOI: https://doi.org/10.33545/26633329.2024.v6.i1a.155 Int. J. Res. Marketing Manage. Sales, 2024; 6(1): 69-80 Abstract \| Download \| Country : Iraq \| File Size: (927 KB) \| 500 Views 283 Downloads

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S. No.	Title and Authors Name
1	Type ‘A’ behavior comparative study in Jodhpur Dr. Sapna Vyas DOI: https://doi.org/10.33545/26633329.2024.v6.i1a.143 Int. J. Res. Marketing Manage. Sales, 2024; 6(1): 01-05 Abstract \| Download \| Country : India \| File Size: (371 KB) \| 613 Views 303 Downloads
2	Comparative analysis of gulf cooperation council oil market with the organization of petroleum exporting countries in the 21^stcentury Bailey Saleh and Fatima Shehu Liberty DOI: https://doi.org/10.33545/26633329.2024.v6.i1a.145 Int. J. Res. Marketing Manage. Sales, 2024; 6(1): 06-17 Abstract \| Download \| Country : Nigeria \| File Size: (950 KB) \| 537 Views 268 Downloads
3	SEO mix 6 O’s model and categorization of search engine marketing factors for websites ranking on search engine result pages Nektarios Makrydakis DOI: https://doi.org/10.33545/26633329.2024.v6.i1a.146 Int. J. Res. Marketing Manage. Sales, 2024; 6(1): 18-32 Abstract \| Download \| Country : Greece \| File Size: (488 KB) \| 1197 Views 462 Downloads
4	Geographical indications as a brand strategy: A literal review Dharmojirao TY and TS Devaraja DOI: https://doi.org/10.33545/26633329.2024.v6.i1a.147 Int. J. Res. Marketing Manage. Sales, 2024; 6(1): 33-38 Abstract \| Download \| Country : India \| File Size: (459 KB) \| 1132 Views 722 Downloads
5	Artificial intelligence for business applications: Revolutionizing customer analysis Dr. S Umadevi DOI: https://doi.org/10.33545/26633329.2024.v6.i1a.149 Int. J. Res. Marketing Manage. Sales, 2024; 6(1): 39-42 Abstract \| Download \| Country : India \| File Size: (335 KB) \| 601 Views 295 Downloads
6	Sentiment analysis using different machine learning models: A study for the prediction of customer’s review Kallal Banerjee and Sweety Sarkar DOI: https://doi.org/10.33545/26633329.2024.v6.i1a.150 Int. J. Res. Marketing Manage. Sales, 2024; 6(1): 43-49 Abstract \| Download \| Country : India \| File Size: (516 KB) \| 454 Views 231 Downloads
7	Investigating the factors affecting marketing of Jasmine in Madurai district Dr. S Rajamohan, Dr. E Saranya Devi and Dr. S Sundararajan DOI: https://doi.org/10.33545/26633329.2024.v6.i1a.151 Int. J. Res. Marketing Manage. Sales, 2024; 6(1): 50-53 Abstract \| Download \| Country : India \| File Size: (442 KB) \| 482 Views 245 Downloads
8	Unveiling the influence of live streaming commerce on impulse buying behavior through customer engagement in digital marketing Dr. Bandar Khalaf Alharthey DOI: https://doi.org/10.33545/26633329.2024.v6.i1a.152 Int. J. Res. Marketing Manage. Sales, 2024; 6(1): 54-63 Abstract \| Download \| Country : Saudi Arabia \| File Size: (672 KB) \| 778 Views 468 Downloads
9	Analysing the effects of brand authenticity on consumer trust and loyalty in Punjab's FMCG sector Dr. Ajit Kaur DOI: https://doi.org/10.33545/26633329.2024.v6.i1a.154 Int. J. Res. Marketing Manage. Sales, 2024; 6(1): 64-68 Abstract \| Download \| Country : India \| File Size: (290 KB) \| 714 Views 408 Downloads
10	The role of the characteristics of learning organization in reducing the organizational failure: An analytical study of the opinions of a sample of employees in Salah al-Din Health Directorate Wisam Hashim Kamil, Mahran Mahmood Khattab and Waleed Dahham Abd DOI: https://doi.org/10.33545/26633329.2024.v6.i1a.155 Int. J. Res. Marketing Manage. Sales, 2024; 6(1): 69-80 Abstract \| Download \| Country : Iraq \| File Size: (927 KB) \| 500 Views 283 Downloads

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