International Journal of Research in Marketing Management and Sales
  • Printed Journal
  • Indexed Journal
  • Refereed Journal
  • Peer Reviewed Journal

P-ISSN: 2663-3329, E-ISSN: 2663-3337
International Journal of Research in Marketing Management and Sales
Printed Journal   |   Refereed Journal   |   Peer Reviewed Journal
International Journal of Research in Marketing Management and Sales
2021, Vol. 3, Issue 2, Part A
S. No. Title and Authors Name
1
A study on influence of social media marketing on the youth buyer behavior with reference to Coimbatore city
Akshay R, Athulkrishna S, Krishna Prasad G, Sri Shyam Prathick and Dr. D Divya Prabha
Int. J. Res. Marketing Manage. Sales, 2021; 3(2): 01-05
Abstract  |  Download  |  Country : India  |  File Size: (494 KB)  |  219 Views  107 Downloads
2
A study on the responsible consumption patterns of consumers with reference to Coimbatore District
Akshara Anand, Ghowri Nayagi S, Vishwajit M, Dr. D Divya Prabha and Dr. VB Mathipurani
Int. J. Res. Marketing Manage. Sales, 2021; 3(2): 06-09
Abstract  |  Download  |  Country : India  |  File Size: (481 KB)  |  221 Views  98 Downloads
3
Analysing the consumer perceptions towards ecofriendly products with reference to Coimbatore district
Bewin Chander R, Danush Priyadharshan, Danwin Dhamodarar V, Dr. D Divya Prabha and Dr. VB Mathipurani
Int. J. Res. Marketing Manage. Sales, 2021; 3(2): 10-14
Abstract  |  Download  |  Country : India  |  File Size: (389 KB)  |  227 Views  102 Downloads
4
Business performance of Astha gram Sangathan self help group (SHG): A case study of Raipur district of Chhattisgarh
Aman Kumar Gupta, Dr. AK Gauraha and Chetna Khandekar
Int. J. Res. Marketing Manage. Sales, 2021; 3(2): 15-18
Abstract  |  Download  |  Country : India  |  File Size: (295 KB)  |  105 Views  55 Downloads
5
Factors affecting consumer-buying motivations: An empirical study in the behavioral economics perspective
Aditi Khanna
Int. J. Res. Marketing Manage. Sales, 2021; 3(2): 19-23
Abstract  |  Download  |  Country : India  |  File Size: (312 KB)  |  102 Views  55 Downloads
6
Green marketing and its importance
Dr. Rajeev Vashisht
Int. J. Res. Marketing Manage. Sales, 2021; 3(2): 24-27
Abstract  |  Download  |  Country : India  |  File Size: (520 KB)  |  106 Views  53 Downloads
7
Developing a sustainable sport-tourism event planning a case study in pulse production and trading company limited, Vietnam
Bui Duc Sinh, Nguyen Van Tien, Nguyen Van Thuy, Tran Lan Anh and Ngo Thi Xuan Binh
Int. J. Res. Marketing Manage. Sales, 2021; 3(2): 28-31
Abstract  |  Download  |  Country : Viet Nam  |  File Size: (380 KB)  |  115 Views  60 Downloads
8
Optimizing supply chain management for competitive advantage in the marketing of petroleum products in Nigeria
Egbe Aneozeng Awo, Igbaji Patrick M and Oden Okoi Ubi
Int. J. Res. Marketing Manage. Sales, 2021; 3(2): 32-36
Abstract  |  Download  |  Country : Nigeria  |  File Size: (371 KB)  |  115 Views  67 Downloads
9
Production, marketing and processing of Fox nut: A case study of Tulsi Mahila self-help group of Dhamtari district of Chhattisgarh
Anil Kumar, Dr. MR Chandrakar, Rajendra Sahu and Aaush Singh
Int. J. Res. Marketing Manage. Sales, 2021; 3(2): 37-40
Abstract  |  Download  |  Country : India  |  File Size: (288 KB)  |  114 Views  49 Downloads
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