International Journal of Research in Marketing Management and Sales
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  • Refereed Journal
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P-ISSN: 2663-3329, E-ISSN: 2663-3337
International Journal of Research in Marketing Management and Sales
Printed Journal   |   Refereed Journal   |   Peer Reviewed Journal
2023, Vol. 5, Issue 2, Part A
S. No. Title and Authors Name
1
Factors affecting the buying behavior of smartphones and electronic gadgets in modern dynamic environment
Damanpreet Kaur
Int. J. Res. Marketing Manage. Sales, 2023; 5(2): 01-08
Abstract  |  Download  |  Country : India  |  File Size: (587 KB)  |  333 Views  173 Downloads
2
Consumers' satisfaction towards reliance Jio
Dr. Bhanu Pratap Singh and Shekhar Kumar Sahu
Int. J. Res. Marketing Manage. Sales, 2023; 5(2): 09-17
Abstract  |  Download  |  Country : India  |  File Size: (717 KB)  |  301 Views  136 Downloads
3
Revolutionizing the Indian market through eco-friendly sustainable products: The rise of vegan beauty inspired by nature
Dr. Anil Varma and Dr. Samrat Ray
Int. J. Res. Marketing Manage. Sales, 2023; 5(2): 18-26
Abstract  |  Download  |  Country : India  |  File Size: (442 KB)  |  343 Views  130 Downloads
4
Consumer behaviour and preferences in shopping malls: A case study of Ernakulum district
Fayis KS and Dr. S Umadevi
Int. J. Res. Marketing Manage. Sales, 2023; 5(2): 27-32
Abstract  |  Download  |  Country : India  |  File Size: (553 KB)  |  328 Views  150 Downloads
5
Assessing determinants of online customer satisfaction and e-loyalty among young consumers
Dr. Arif Hussain Haidary
Int. J. Res. Marketing Manage. Sales, 2023; 5(2): 33-39
Abstract  |  Download  |  Country : India  |  File Size: (492 KB)  |  232 Views  124 Downloads
6
EWOM and purchase intention: A brief look at the last decade by Bibliometrics
Nguyen Thi Huong Ly and Pham Thanh Huyen
Int. J. Res. Marketing Manage. Sales, 2023; 5(2): 40-47
Abstract  |  Download  |  Country : Vietnam  |  File Size: (593 KB)  |  336 Views  191 Downloads
7
Agro resilience and women entrepreneurs: Challenges and prospects
Dr. Archana Tiwari and Surya Prakash Prajapat
Int. J. Res. Marketing Manage. Sales, 2023; 5(2): 48-52
Abstract  |  Download  |  Country : India  |  File Size: (364 KB)  |  206 Views  100 Downloads
8
Impact of medical tourism on Indian healthcare sector
Dr. Akanksha Mehta, Dr. Samrat Ray, Dr. Sumitra Roy and Aparna Malik
Int. J. Res. Marketing Manage. Sales, 2023; 5(2): 53-59
Abstract  |  Download  |  Country : India  |  File Size: (583 KB)  |  217 Views  110 Downloads
9
Green Marketing: As a tool to achieve sustainability
Shweta Mishra, Dr. Ashish Gupta and Jiya Wadhwa
Int. J. Res. Marketing Manage. Sales, 2023; 5(2): 60-62
Abstract  |  Download  |  Country : India  |  File Size: (373 KB)  |  180 Views  95 Downloads
10
Measuring the impact of print media while buying of consumer durables: An empirical study
Dr. Mukaram Khan
Int. J. Res. Marketing Manage. Sales, 2023; 5(2): 63-68
Abstract  |  Download  |  Country : India  |  File Size: (566 KB)  |  108 Views  51 Downloads
11
A study on digital marketing and it’s impacts and comparison
Anupriya
Int. J. Res. Marketing Manage. Sales, 2023; 5(2): 69-71
Abstract  |  Download  |  Country : India  |  File Size: (337 KB)  |  106 Views  39 Downloads
12
Factors influencing the intention to use tourism services in Hanoi: Study at some travel agencies
Nguyen Duc Xuan and Bui Dinh Chung
Int. J. Res. Marketing Manage. Sales, 2023; 5(2): 72-77
Abstract  |  Download  |  Country : Vietnam  |  File Size: (596 KB)  |  108 Views  39 Downloads
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