2025, Vol. 7, Issue 2, Part B | International Journal of Research in Marketing Management and Sales

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2025, Vol. 7, Issue 2, Part B

		
		S. No.
		Title and Authors Name
		
1Perception vs reality: How greenwashing shapes consumer trust in S-commerce environments
Navjot Kaur Gill, Harneet Kaur and Parampal Singh
DOI: https://doi.org/10.33545/26633329.2025.v7.i2b.273
Int. J. Res. Marketing Manage. Sales, 2025; 7(2): 105-110
Abstract  |  Download  |  Country : India  |  File Size: (444 KB)  |  219 Views  101 Downloads
2Effectiveness of adopting ESG framework in India: A critical study
Jyotirmoy Koley
DOI: https://doi.org/10.33545/26633329.2025.v7.i2b.274
Int. J. Res. Marketing Manage. Sales, 2025; 7(2): 111-122
Abstract  |  Download  |  Country : India  |  File Size: (620 KB)  |  183 Views  92 Downloads
3E-Pharmacy adoption in Tamil Nadu: An analysis of consumer behavior and satisfaction
Tam Hameed Kan and Samiya
DOI: https://doi.org/10.33545/26633329.2025.v7.i2b.276
Int. J. Res. Marketing Manage. Sales, 2025; 7(2): 123-128
Abstract  |  Download  |  Country : India  |  File Size: (494 KB)  |  103 Views  51 Downloads
4Tracing the aftermath of corporate frauds and governance renaissance: From collapse to compliance
Nishi Tuli, Sunit Sharma, Arushi and Ajaypal Singh
DOI: https://doi.org/10.33545/26633329.2025.v7.i2b.277
Int. J. Res. Marketing Manage. Sales, 2025; 7(2): 129-133
Abstract  |  Download  |  Country : India  |  File Size: (308 KB)  |  97 Views  44 Downloads
5Comprehensive evaluation of the volume of trade, regulations, and financial performance of the street vending market in India
Sreedhar P Nair
DOI: https://doi.org/10.33545/26633329.2025.v7.i2b.278
Int. J. Res. Marketing Manage. Sales, 2025; 7(2): 134-138
Abstract  |  Download  |  Country : India  |  File Size: (349 KB)  |  103 Views  49 Downloads
6Demographic differences in price consciousness pertaining to masstige product consumption intention
Chittresh Coomer and Surajit Ghosh Dastidar
DOI: https://doi.org/10.33545/26633329.2025.v7.i2b.279
Int. J. Res. Marketing Manage. Sales, 2025; 7(2): 139-142
Abstract  |  Download  |  Country : India  |  File Size: (314 KB)  |  121 Views  57 Downloads
7Perceptions towards the use of bicycles by government and public stakeholders in Tiruchirappalli district: A socio-demographic analysis
John Vimal R and Michael David Prem Kumar
DOI: https://doi.org/10.33545/26633329.2025.v7.i2b.280
Int. J. Res. Marketing Manage. Sales, 2025; 7(2): 143-146
Abstract  |  Download  |  Country : India  |  File Size: (447 KB)  |  106 Views  48 Downloads
8The potential of artificial intelligence in marketing
Siddharth Kashyap
DOI: https://doi.org/10.33545/26633329.2025.v7.i2b.281
Int. J. Res. Marketing Manage. Sales, 2025; 7(2): 147-151
Abstract  |  Download  |  Country : India  |  File Size: (438 KB)  |  101 Views  49 Downloads
9COVID-19 pandemic and the relevance of accounting information in equity valuation among the listed financial service firms in Nigeria
Aliyu Abubakar, Mutiu Abdulganiyu, Adamu Magaji and Yazid Ibrahim Kabir
DOI: https://doi.org/10.33545/26633329.2025.v7.i2b.282
Int. J. Res. Marketing Manage. Sales, 2025; 7(2): 152-159
Abstract  |  Download  |  Country : Nigeria  |  File Size: (523 KB)  |  176 Views  81 Downloads
10Electronic marketing and its impact on customer loyalty a field study in wireless telecommunications companies in Babylon Governorate
Ali Adnan Hassan
DOI: https://doi.org/10.33545/26633329.2025.v7.i2b.284
Int. J. Res. Marketing Manage. Sales, 2025; 7(2): 160-168
Abstract  |  Download  |  Country : Iraq  |  File Size: (726 KB)  |  35 Views  13 Downloads
Subscribe Print Journal
Important Information
Toll Free: 1800-1234070
Working hours 10:00 AM-06:00 PM
Journal's Code
P-ISSN: 2663-3329
E-ISSN: 2663-3337
Issue Bar
Past Issue
Side Bar
Home
Archives
Editorial Board
Instructions
Indexing and Abstracting
Contact Us
Downloads
Copyright Form (DOC)
Copyright Form (PDF)
Sample Paper
Identifier

S. No.	Title and Authors Name
1	Perception vs reality: How greenwashing shapes consumer trust in S-commerce environments Navjot Kaur Gill, Harneet Kaur and Parampal Singh DOI: https://doi.org/10.33545/26633329.2025.v7.i2b.273 Int. J. Res. Marketing Manage. Sales, 2025; 7(2): 105-110 Abstract \| Download \| Country : India \| File Size: (444 KB) \| 219 Views 101 Downloads
2	Effectiveness of adopting ESG framework in India: A critical study Jyotirmoy Koley DOI: https://doi.org/10.33545/26633329.2025.v7.i2b.274 Int. J. Res. Marketing Manage. Sales, 2025; 7(2): 111-122 Abstract \| Download \| Country : India \| File Size: (620 KB) \| 183 Views 92 Downloads
3	E-Pharmacy adoption in Tamil Nadu: An analysis of consumer behavior and satisfaction Tam Hameed Kan and Samiya DOI: https://doi.org/10.33545/26633329.2025.v7.i2b.276 Int. J. Res. Marketing Manage. Sales, 2025; 7(2): 123-128 Abstract \| Download \| Country : India \| File Size: (494 KB) \| 103 Views 51 Downloads
4	Tracing the aftermath of corporate frauds and governance renaissance: From collapse to compliance Nishi Tuli, Sunit Sharma, Arushi and Ajaypal Singh DOI: https://doi.org/10.33545/26633329.2025.v7.i2b.277 Int. J. Res. Marketing Manage. Sales, 2025; 7(2): 129-133 Abstract \| Download \| Country : India \| File Size: (308 KB) \| 97 Views 44 Downloads
5	Comprehensive evaluation of the volume of trade, regulations, and financial performance of the street vending market in India Sreedhar P Nair DOI: https://doi.org/10.33545/26633329.2025.v7.i2b.278 Int. J. Res. Marketing Manage. Sales, 2025; 7(2): 134-138 Abstract \| Download \| Country : India \| File Size: (349 KB) \| 103 Views 49 Downloads
6	Demographic differences in price consciousness pertaining to masstige product consumption intention Chittresh Coomer and Surajit Ghosh Dastidar DOI: https://doi.org/10.33545/26633329.2025.v7.i2b.279 Int. J. Res. Marketing Manage. Sales, 2025; 7(2): 139-142 Abstract \| Download \| Country : India \| File Size: (314 KB) \| 121 Views 57 Downloads
7	Perceptions towards the use of bicycles by government and public stakeholders in Tiruchirappalli district: A socio-demographic analysis John Vimal R and Michael David Prem Kumar DOI: https://doi.org/10.33545/26633329.2025.v7.i2b.280 Int. J. Res. Marketing Manage. Sales, 2025; 7(2): 143-146 Abstract \| Download \| Country : India \| File Size: (447 KB) \| 106 Views 48 Downloads
8	The potential of artificial intelligence in marketing Siddharth Kashyap DOI: https://doi.org/10.33545/26633329.2025.v7.i2b.281 Int. J. Res. Marketing Manage. Sales, 2025; 7(2): 147-151 Abstract \| Download \| Country : India \| File Size: (438 KB) \| 101 Views 49 Downloads
9	COVID-19 pandemic and the relevance of accounting information in equity valuation among the listed financial service firms in Nigeria Aliyu Abubakar, Mutiu Abdulganiyu, Adamu Magaji and Yazid Ibrahim Kabir DOI: https://doi.org/10.33545/26633329.2025.v7.i2b.282 Int. J. Res. Marketing Manage. Sales, 2025; 7(2): 152-159 Abstract \| Download \| Country : Nigeria \| File Size: (523 KB) \| 176 Views 81 Downloads
10	Electronic marketing and its impact on customer loyalty a field study in wireless telecommunications companies in Babylon Governorate Ali Adnan Hassan DOI: https://doi.org/10.33545/26633329.2025.v7.i2b.284 Int. J. Res. Marketing Manage. Sales, 2025; 7(2): 160-168 Abstract \| Download \| Country : Iraq \| File Size: (726 KB) \| 35 Views 13 Downloads

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S. No.	Title and Authors Name
1	Perception vs reality: How greenwashing shapes consumer trust in S-commerce environments Navjot Kaur Gill, Harneet Kaur and Parampal Singh DOI: https://doi.org/10.33545/26633329.2025.v7.i2b.273 Int. J. Res. Marketing Manage. Sales, 2025; 7(2): 105-110 Abstract \| Download \| Country : India \| File Size: (444 KB) \| 219 Views 101 Downloads
2	Effectiveness of adopting ESG framework in India: A critical study Jyotirmoy Koley DOI: https://doi.org/10.33545/26633329.2025.v7.i2b.274 Int. J. Res. Marketing Manage. Sales, 2025; 7(2): 111-122 Abstract \| Download \| Country : India \| File Size: (620 KB) \| 183 Views 92 Downloads
3	E-Pharmacy adoption in Tamil Nadu: An analysis of consumer behavior and satisfaction Tam Hameed Kan and Samiya DOI: https://doi.org/10.33545/26633329.2025.v7.i2b.276 Int. J. Res. Marketing Manage. Sales, 2025; 7(2): 123-128 Abstract \| Download \| Country : India \| File Size: (494 KB) \| 103 Views 51 Downloads
4	Tracing the aftermath of corporate frauds and governance renaissance: From collapse to compliance Nishi Tuli, Sunit Sharma, Arushi and Ajaypal Singh DOI: https://doi.org/10.33545/26633329.2025.v7.i2b.277 Int. J. Res. Marketing Manage. Sales, 2025; 7(2): 129-133 Abstract \| Download \| Country : India \| File Size: (308 KB) \| 97 Views 44 Downloads
5	Comprehensive evaluation of the volume of trade, regulations, and financial performance of the street vending market in India Sreedhar P Nair DOI: https://doi.org/10.33545/26633329.2025.v7.i2b.278 Int. J. Res. Marketing Manage. Sales, 2025; 7(2): 134-138 Abstract \| Download \| Country : India \| File Size: (349 KB) \| 103 Views 49 Downloads
6	Demographic differences in price consciousness pertaining to masstige product consumption intention Chittresh Coomer and Surajit Ghosh Dastidar DOI: https://doi.org/10.33545/26633329.2025.v7.i2b.279 Int. J. Res. Marketing Manage. Sales, 2025; 7(2): 139-142 Abstract \| Download \| Country : India \| File Size: (314 KB) \| 121 Views 57 Downloads
7	Perceptions towards the use of bicycles by government and public stakeholders in Tiruchirappalli district: A socio-demographic analysis John Vimal R and Michael David Prem Kumar DOI: https://doi.org/10.33545/26633329.2025.v7.i2b.280 Int. J. Res. Marketing Manage. Sales, 2025; 7(2): 143-146 Abstract \| Download \| Country : India \| File Size: (447 KB) \| 106 Views 48 Downloads
8	The potential of artificial intelligence in marketing Siddharth Kashyap DOI: https://doi.org/10.33545/26633329.2025.v7.i2b.281 Int. J. Res. Marketing Manage. Sales, 2025; 7(2): 147-151 Abstract \| Download \| Country : India \| File Size: (438 KB) \| 101 Views 49 Downloads
9	COVID-19 pandemic and the relevance of accounting information in equity valuation among the listed financial service firms in Nigeria Aliyu Abubakar, Mutiu Abdulganiyu, Adamu Magaji and Yazid Ibrahim Kabir DOI: https://doi.org/10.33545/26633329.2025.v7.i2b.282 Int. J. Res. Marketing Manage. Sales, 2025; 7(2): 152-159 Abstract \| Download \| Country : Nigeria \| File Size: (523 KB) \| 176 Views 81 Downloads
10	Electronic marketing and its impact on customer loyalty a field study in wireless telecommunications companies in Babylon Governorate Ali Adnan Hassan DOI: https://doi.org/10.33545/26633329.2025.v7.i2b.284 Int. J. Res. Marketing Manage. Sales, 2025; 7(2): 160-168 Abstract \| Download \| Country : Iraq \| File Size: (726 KB) \| 35 Views 13 Downloads

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