2025, Vol. 7, Issue 2, Part D | International Journal of Research in Marketing Management and Sales

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2025, Vol. 7, Issue 2, Part D

		
		S. No.
		Title and Authors Name
		
1Copyright protection for digital content on online platforms: A comparative study of Vietnamese and European union law
Vo Hoang Thong
DOI: https://doi.org/10.33545/26633329.2025.v7.i2d.298
Int. J. Res. Marketing Manage. Sales, 2025; 7(2): 294-298
Abstract  |  Download  |  Country : Vietnam  |  File Size: (227 KB)  |  194 Views  73 Downloads
2E-Commerce footprints in Kerala’s countryside: A consumer perspective
JA Naushad and P Milinth
DOI: https://doi.org/10.33545/26633329.2025.v7.i2d.299
Int. J. Res. Marketing Manage. Sales, 2025; 7(2): 299-302
Abstract  |  Download  |  Country : India  |  File Size: (549 KB)  |  368 Views  197 Downloads
3Sustainability and digital branding: The rise of green marketing on digital platforms
Taranpreet Kaur and Punit Goel
DOI: https://doi.org/10.33545/26633329.2025.v7.i2d.300
Int. J. Res. Marketing Manage. Sales, 2025; 7(2): 303-307
Abstract  |  Download  |  Country : India  |  File Size: (549 KB)  |  185 Views  126 Downloads
4Examining the influence of multidimensional health knowledge on consumer preferences for functional foods
Surabhi Agarwal and Binod Sinha
DOI: https://doi.org/10.33545/26633329.2025.v7.i2d.302
Int. J. Res. Marketing Manage. Sales, 2025; 7(2): 311-317
Abstract  |  Download  |  Country : India  |  File Size: (411 KB)  |  92 Views  42 Downloads
5Under what conditions does algorithmic atonement surpass human empathy in restoring B2B relational equity after a service failure?
Simon Suwanzy Dzreke and Semefa Elikplim Dzreke
DOI: https://doi.org/10.33545/26633329.2025.v7.i2d.303
Int. J. Res. Marketing Manage. Sales, 2025; 7(2): 318-330
Abstract  |  Download  |  Country : United States  |  File Size: (704 KB)  |  118 Views  58 Downloads
6Competitive intelligence and profitability: A meta-analysis of strategic positioning dynamics in digital markets
Simon Suwanzy Dzreke and Semefa Elikplim Dzreke
DOI: https://doi.org/10.33545/26633329.2025.v7.i2d.304
Int. J. Res. Marketing Manage. Sales, 2025; 7(2): 331-345
Abstract  |  Download  |  Country : United States  |  File Size: (942 KB)  |  111 Views  57 Downloads
7A study of whether scan-to-cloud and e-signatures actually reduce printing
Sarita Aurangabadkar and Amol Marathe
DOI: https://doi.org/10.33545/26633329.2025.v7.i2d.305
Int. J. Res. Marketing Manage. Sales, 2025; 7(2): 346-349
Abstract  |  Download  |  Country : India  |  File Size: (542 KB)  |  74 Views  38 Downloads
8Socio-demographic status and marketing dimensions of SHG members in Erode district
TK Janaki
DOI: https://doi.org/10.33545/26633329.2025.v7.i2d.306
Int. J. Res. Marketing Manage. Sales, 2025; 7(2): 350-354
Abstract  |  Download  |  Country : India  |  File Size: (481 KB)  |  93 Views  55 Downloads
9Impact of mobile app usability on retail customer experience and purchase intention in Delhi
Swati and Pooja Tiwari
DOI: https://doi.org/10.33545/26633329.2025.v7.i2d.307
Int. J. Res. Marketing Manage. Sales, 2025; 7(2): 355-360
Abstract  |  Download  |  Country : India  |  File Size: (630 KB)  |  102 Views  55 Downloads
10Omnichannel retailing and its effect on purchase intention: Evidence from Indian consumers
Janssen Joseph
DOI: https://doi.org/10.33545/26633329.2025.v7.i2d.308
Int. J. Res. Marketing Manage. Sales, 2025; 7(2): 361-366
Abstract  |  Download  |  Country : India  |  File Size: (443 KB)  |  64 Views  40 Downloads
Subscribe Print Journal
Journal's Code
P-ISSN: 2663-3329
E-ISSN: 2663-3337
Important Information
Toll Free: 1800-1234070
Working hours 10:00 AM-06:00 PM
Issue Bar
Past Issue
Side Bar
Home
Archives
Editorial Board
Instructions
Indexing and Abstracting
Contact Us
Downloads
Copyright Form (DOC)
Copyright Form (PDF)
Sample Paper
Identifier

S. No.	Title and Authors Name
1	Copyright protection for digital content on online platforms: A comparative study of Vietnamese and European union law Vo Hoang Thong DOI: https://doi.org/10.33545/26633329.2025.v7.i2d.298 Int. J. Res. Marketing Manage. Sales, 2025; 7(2): 294-298 Abstract \| Download \| Country : Vietnam \| File Size: (227 KB) \| 194 Views 73 Downloads
2	E-Commerce footprints in Kerala’s countryside: A consumer perspective JA Naushad and P Milinth DOI: https://doi.org/10.33545/26633329.2025.v7.i2d.299 Int. J. Res. Marketing Manage. Sales, 2025; 7(2): 299-302 Abstract \| Download \| Country : India \| File Size: (549 KB) \| 368 Views 197 Downloads
3	Sustainability and digital branding: The rise of green marketing on digital platforms Taranpreet Kaur and Punit Goel DOI: https://doi.org/10.33545/26633329.2025.v7.i2d.300 Int. J. Res. Marketing Manage. Sales, 2025; 7(2): 303-307 Abstract \| Download \| Country : India \| File Size: (549 KB) \| 185 Views 126 Downloads
4	Examining the influence of multidimensional health knowledge on consumer preferences for functional foods Surabhi Agarwal and Binod Sinha DOI: https://doi.org/10.33545/26633329.2025.v7.i2d.302 Int. J. Res. Marketing Manage. Sales, 2025; 7(2): 311-317 Abstract \| Download \| Country : India \| File Size: (411 KB) \| 92 Views 42 Downloads
5	Under what conditions does algorithmic atonement surpass human empathy in restoring B2B relational equity after a service failure? Simon Suwanzy Dzreke and Semefa Elikplim Dzreke DOI: https://doi.org/10.33545/26633329.2025.v7.i2d.303 Int. J. Res. Marketing Manage. Sales, 2025; 7(2): 318-330 Abstract \| Download \| Country : United States \| File Size: (704 KB) \| 118 Views 58 Downloads
6	Competitive intelligence and profitability: A meta-analysis of strategic positioning dynamics in digital markets Simon Suwanzy Dzreke and Semefa Elikplim Dzreke DOI: https://doi.org/10.33545/26633329.2025.v7.i2d.304 Int. J. Res. Marketing Manage. Sales, 2025; 7(2): 331-345 Abstract \| Download \| Country : United States \| File Size: (942 KB) \| 111 Views 57 Downloads
7	A study of whether scan-to-cloud and e-signatures actually reduce printing Sarita Aurangabadkar and Amol Marathe DOI: https://doi.org/10.33545/26633329.2025.v7.i2d.305 Int. J. Res. Marketing Manage. Sales, 2025; 7(2): 346-349 Abstract \| Download \| Country : India \| File Size: (542 KB) \| 74 Views 38 Downloads
8	Socio-demographic status and marketing dimensions of SHG members in Erode district TK Janaki DOI: https://doi.org/10.33545/26633329.2025.v7.i2d.306 Int. J. Res. Marketing Manage. Sales, 2025; 7(2): 350-354 Abstract \| Download \| Country : India \| File Size: (481 KB) \| 93 Views 55 Downloads
9	Impact of mobile app usability on retail customer experience and purchase intention in Delhi Swati and Pooja Tiwari DOI: https://doi.org/10.33545/26633329.2025.v7.i2d.307 Int. J. Res. Marketing Manage. Sales, 2025; 7(2): 355-360 Abstract \| Download \| Country : India \| File Size: (630 KB) \| 102 Views 55 Downloads
10	Omnichannel retailing and its effect on purchase intention: Evidence from Indian consumers Janssen Joseph DOI: https://doi.org/10.33545/26633329.2025.v7.i2d.308 Int. J. Res. Marketing Manage. Sales, 2025; 7(2): 361-366 Abstract \| Download \| Country : India \| File Size: (443 KB) \| 64 Views 40 Downloads

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S. No.	Title and Authors Name
1	Copyright protection for digital content on online platforms: A comparative study of Vietnamese and European union law Vo Hoang Thong DOI: https://doi.org/10.33545/26633329.2025.v7.i2d.298 Int. J. Res. Marketing Manage. Sales, 2025; 7(2): 294-298 Abstract \| Download \| Country : Vietnam \| File Size: (227 KB) \| 194 Views 73 Downloads
2	E-Commerce footprints in Kerala’s countryside: A consumer perspective JA Naushad and P Milinth DOI: https://doi.org/10.33545/26633329.2025.v7.i2d.299 Int. J. Res. Marketing Manage. Sales, 2025; 7(2): 299-302 Abstract \| Download \| Country : India \| File Size: (549 KB) \| 368 Views 197 Downloads
3	Sustainability and digital branding: The rise of green marketing on digital platforms Taranpreet Kaur and Punit Goel DOI: https://doi.org/10.33545/26633329.2025.v7.i2d.300 Int. J. Res. Marketing Manage. Sales, 2025; 7(2): 303-307 Abstract \| Download \| Country : India \| File Size: (549 KB) \| 185 Views 126 Downloads
4	Examining the influence of multidimensional health knowledge on consumer preferences for functional foods Surabhi Agarwal and Binod Sinha DOI: https://doi.org/10.33545/26633329.2025.v7.i2d.302 Int. J. Res. Marketing Manage. Sales, 2025; 7(2): 311-317 Abstract \| Download \| Country : India \| File Size: (411 KB) \| 92 Views 42 Downloads
5	Under what conditions does algorithmic atonement surpass human empathy in restoring B2B relational equity after a service failure? Simon Suwanzy Dzreke and Semefa Elikplim Dzreke DOI: https://doi.org/10.33545/26633329.2025.v7.i2d.303 Int. J. Res. Marketing Manage. Sales, 2025; 7(2): 318-330 Abstract \| Download \| Country : United States \| File Size: (704 KB) \| 118 Views 58 Downloads
6	Competitive intelligence and profitability: A meta-analysis of strategic positioning dynamics in digital markets Simon Suwanzy Dzreke and Semefa Elikplim Dzreke DOI: https://doi.org/10.33545/26633329.2025.v7.i2d.304 Int. J. Res. Marketing Manage. Sales, 2025; 7(2): 331-345 Abstract \| Download \| Country : United States \| File Size: (942 KB) \| 111 Views 57 Downloads
7	A study of whether scan-to-cloud and e-signatures actually reduce printing Sarita Aurangabadkar and Amol Marathe DOI: https://doi.org/10.33545/26633329.2025.v7.i2d.305 Int. J. Res. Marketing Manage. Sales, 2025; 7(2): 346-349 Abstract \| Download \| Country : India \| File Size: (542 KB) \| 74 Views 38 Downloads
8	Socio-demographic status and marketing dimensions of SHG members in Erode district TK Janaki DOI: https://doi.org/10.33545/26633329.2025.v7.i2d.306 Int. J. Res. Marketing Manage. Sales, 2025; 7(2): 350-354 Abstract \| Download \| Country : India \| File Size: (481 KB) \| 93 Views 55 Downloads
9	Impact of mobile app usability on retail customer experience and purchase intention in Delhi Swati and Pooja Tiwari DOI: https://doi.org/10.33545/26633329.2025.v7.i2d.307 Int. J. Res. Marketing Manage. Sales, 2025; 7(2): 355-360 Abstract \| Download \| Country : India \| File Size: (630 KB) \| 102 Views 55 Downloads
10	Omnichannel retailing and its effect on purchase intention: Evidence from Indian consumers Janssen Joseph DOI: https://doi.org/10.33545/26633329.2025.v7.i2d.308 Int. J. Res. Marketing Manage. Sales, 2025; 7(2): 361-366 Abstract \| Download \| Country : India \| File Size: (443 KB) \| 64 Views 40 Downloads

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