International Journal of Research in Marketing Management and Sales
  • Printed Journal
  • Indexed Journal
  • Refereed Journal
  • Peer Reviewed Journal

P-ISSN: 2663-3329, E-ISSN: 2663-3337
International Journal of Research in Marketing Management and Sales
Printed Journal   |   Refereed Journal   |   Peer Reviewed Journal
International Journal of Research in Marketing Management and Sales
2021, Vol. 3, Issue 2, Part B
S. No. Title and Authors Name
1
Contemporary marketing strategy: ambush marketing – with low budget, but augmented customer attention
Dr. Kesavulu Poola and Dr. V Lavakumar
Int. J. Res. Marketing Manage. Sales, 2021; 3(2): 71-73
Abstract  |  Download  |  Country : India  |  File Size: (385 KB)  |  238 Views  121 Downloads
2
The significant role and impact of customer relationship management practices in the banks: A customers’ satisfaction survey
Dr. Harshit Sharma and Dr. Sanjay Kumar Saini
Int. J. Res. Marketing Manage. Sales, 2021; 3(2): 74-78
Abstract  |  Download  |  Country : India  |  File Size: (423 KB)  |  278 Views  142 Downloads
3
The global impact of Covid-19 in marketing processes and policies
Pannacara
Int. J. Res. Marketing Manage. Sales, 2021; 3(2): 79-80
Abstract  |  Download  |  Country : Myanmar  |  File Size: (201 KB)  |  164 Views  83 Downloads
4
The application of technology in reviving the tourism & hospitality industry in post Covid-19 scenario
Pannacara
Int. J. Res. Marketing Manage. Sales, 2021; 3(2): 81-82
Abstract  |  Download  |  Country : Myanmar  |  File Size: (239 KB)  |  195 Views  106 Downloads
5
A study of problems of stock exchange in India
Dr. Hema Singla
Int. J. Res. Marketing Manage. Sales, 2021; 3(2): 83-85
Abstract  |  Download  |  Country : India  |  File Size: (406 KB)  |  130 Views  64 Downloads
6
The influence of colour perceptions on consumer brand personality in emerging African economies: Evidence from Mauritius
Sahye Kooldeep and Juwaheer Thanika Devi
Int. J. Res. Marketing Manage. Sales, 2021; 3(2): 86-91
Abstract  |  Download  |  Country : Mauritius  |  File Size: (319 KB)  |  166 Views  92 Downloads
7
Impact of social media advertising on consumers’ online buying behaviour post COVID-19
Dr. Harshit Sharma and Komal Purohit
Int. J. Res. Marketing Manage. Sales, 2021; 3(2): 92-94
Abstract  |  Download  |  Country : India  |  File Size: (354 KB)  |  149 Views  83 Downloads
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