International Journal of Research in Marketing Management and Sales
  • Printed Journal
  • Indexed Journal
  • Refereed Journal
  • Peer Reviewed Journal

Impact Factor (RJIF): 5.95, P-ISSN: 2663-3329, E-ISSN: 2663-3337
International Journal of Research in Marketing Management and Sales
Printed Journal   |   Refereed Journal   |   Peer Reviewed Journal
Peer Reviewed Journal
2023, Vol. 5, Issue 1, Part A
S. No. Title and Authors Name
1
A study on transport facilities for school understudy in Theni area of Tamil Nadu
Rajavel P and Dr. Sumathi C
Int. J. Res. Marketing Manage. Sales, 2023; 5(1): 01-04
Abstract  |  Download  |  Country : India  |  File Size: (129 KB)  |  1061 Views  506 Downloads
2
Consumer segmentation of the affordable luxury apparel market in India
Sheena Gupta and Dr. Sougata Banerjee
Int. J. Res. Marketing Manage. Sales, 2023; 5(1): 05-11
Abstract  |  Download  |  Country : India  |  File Size: (179 KB)  |  1839 Views  1009 Downloads
3
Constraints in the production and marketing of mustard in Surguja district of Chhattisgarh
Siya Ram, Suryaprakash Sahu, Virendra Kumar Choudhary and Kajal
Int. J. Res. Marketing Manage. Sales, 2023; 5(1): 12-17
Abstract  |  Download  |  Country : India  |  File Size: (166 KB)  |  1135 Views  480 Downloads
4
Market structure and conduct: A performance check on edible oil markets in the Niger delta region of Nigeria
Okompu Davina Aberji, Prosper E Edoja and Pius Chinwuba IKE
Int. J. Res. Marketing Manage. Sales, 2023; 5(1): 18-24
Abstract  |  Download  |  Country : Nigeria  |  File Size: (250 KB)  |  1177 Views  518 Downloads
5
The role of financial technology in enhancing financial literacy & inclusion among low-income households in India
Shweta Kulshrestha
Int. J. Res. Marketing Manage. Sales, 2023; 5(1): 25-30
Abstract  |  Download  |  Country : India  |  File Size: (162 KB)  |  2755 Views  1092 Downloads
6
دور نظم المعلومات التسويقية في تعزيز التسويق الريادي
هند حسن محمد، ريناس ابابكر شاكر
Int. J. Res. Marketing Manage. Sales, 2023; 5(1): 31-42
Abstract  |  Download  |  Country : Iraq  |  File Size: (311 KB)  |  1344 Views  559 Downloads
7
To study the effect of emotional TV advertisement on buying preference of consumers
Ankur Shukla and Dr. Virendra Singh
Int. J. Res. Marketing Manage. Sales, 2023; 5(1): 44-47
Abstract  |  Download  |  Country : India  |  File Size: (459 KB)  |  1125 Views  528 Downloads
8
Sentiment analysis on the brand recall of twitter data with the tool of NCSU tweet sentiment visualization
Manimegalai D and Vishwaa Srinivas V
Int. J. Res. Marketing Manage. Sales, 2023; 5(1): 48-53
Abstract  |  Download  |  Country : India  |  File Size: (247 KB)  |  1305 Views  522 Downloads
9
Demographic and psychographic study of online buying behaviour
Sazid Khan and Dilip Singh Rana
Int. J. Res. Marketing Manage. Sales, 2023; 5(1): 54-58
Abstract  |  Download  |  Country : India  |  File Size: (162 KB)  |  1438 Views  749 Downloads
10
Role of corporate social responsibility (CSR) in brand development
Dr. Ganesh Appasaheb Jagtap
Int. J. Res. Marketing Manage. Sales, 2023; 5(1): 59-64
Abstract  |  Download  |  Country : India  |  File Size: (486 KB)  |  1213 Views  753 Downloads
11
Problem faced in marketing of agriculture products in Bihar
Baidyanath Roy and Dr. Manikant Jha
Int. J. Res. Marketing Manage. Sales, 2023; 5(1): 65-68
Abstract  |  Download  |  Country : India  |  File Size: (452 KB)  |  1259 Views  860 Downloads
12
बिहार में कृषि, कृषि विपणन तथा भंडारण की वर्त्तमान दशा
मनोज कुमार, डाॅ. देवेन्द्र चैधरी
Int. J. Res. Marketing Manage. Sales, 2023; 5(1): 69-73
Abstract  |  Download  |  Country : India  |  File Size: (402 KB)  |  1561 Views  1233 Downloads
13
Exploring the role of value co-creation in banking: A customer-centric approach
Surbhi Sethi
Int. J. Res. Marketing Manage. Sales, 2023; 5(1): 74-77
Abstract  |  Download  |  Country : India  |  File Size: (360 KB)  |  176 Views  86 Downloads
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