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International Journal of Research in Marketing Management and Sales
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P-ISSN: 2663-3329, E-ISSN: 2663-3337
International Journal of Research in Marketing Management and Sales
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  • P-ISSN: 2663-3329
  • E-ISSN: 2663-3337
  • Impact Factor: RJIF 5.51
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2022, Vol. 4, Issue 1, Part A
S. No. Title and Authors Name
1
Exploratory review of psilocybin usage and awareness amongst college students and potential consumer goods tradeoffs resulting from increased usage
Dr. Russell J Zwanka
DOI: https://doi.org/10.33545/26633329.2022.v4.i1a.88
Int. J. Res. Marketing Manage. Sales, 2022; 4(1): 01-16
Abstract  |  Download  |  Country : United States  |  File Size: (246 KB)  |  634 Views  303 Downloads
2
Marketing, Innovation and Indian Strategy
Dr. Rajanikant Verma
DOI: https://doi.org/10.33545/26633329.2022.v4.i1a.91
Int. J. Res. Marketing Manage. Sales, 2022; 4(1): 17-20
Abstract  |  Download  |  Country : India  |  File Size: (141 KB)  |  612 Views  253 Downloads
3
A review paper on digital marketing
Ravi Shukla
DOI: https://doi.org/10.33545/26633329.2022.v4.i1a.93
Int. J. Res. Marketing Manage. Sales, 2022; 4(1): 21-24
Abstract  |  Download  |  Country : India  |  File Size: (121 KB)  |  528 Views  279 Downloads
4
Role of businesses in a sustainable economy
Dr. Arunkumar B
DOI: https://doi.org/10.33545/26633329.2022.v4.i1a.94
Int. J. Res. Marketing Manage. Sales, 2022; 4(1): 25-29
Abstract  |  Download  |  Country : India  |  File Size: (131 KB)  |  426 Views  181 Downloads
5
Impacts of social media marketing on the buying behaviour of the individuals
Tanguturi Sarath Chandra Teja and Suchit Kaul
DOI: https://doi.org/10.33545/26633329.2022.v4.i1a.96
Int. J. Res. Marketing Manage. Sales, 2022; 4(1): 30-38
Abstract  |  Download  |  Country : India  |  File Size: (220 KB)  |  434 Views  202 Downloads
6
Impact of incentives on employees’ performance in selected deposit money bank of South-Eastern region, Nigeria
Dr. Marcus Garvey ORJI and Enobun-Nwidi Patience Enyiamaka
DOI: https://doi.org/10.33545/26633329.2022.v4.i1a.97
Int. J. Res. Marketing Manage. Sales, 2022; 4(1): 39-45
Abstract  |  Download  |  Country : Nigeria  |  File Size: (190 KB)  |  393 Views  170 Downloads
7
The study on black box model to identify consumer behavior with reference to gold loan and personal loan
Dr. Tejashree P Patankar
DOI: https://doi.org/10.33545/26633329.2022.v4.i1a.98
Int. J. Res. Marketing Manage. Sales, 2022; 4(1): 46-48
Abstract  |  Download  |  Country : India  |  File Size: (156 KB)  |  456 Views  214 Downloads
8
Effect of demographic variables on buying behaviour via online shopping portals: A case study of Patiala district of Punjab
Vijayata Rana
DOI: https://doi.org/10.33545/26633329.2022.v4.i1a.99
Int. J. Res. Marketing Manage. Sales, 2022; 4(1): 49-53
Abstract  |  Download  |  Country : India  |  File Size: (123 KB)  |  380 Views  175 Downloads
9
Green Marketing: The impact of green products on health and environment
Meenakshi, Dr. Rakesh Kumar and Dr. Lal Singh Yadav
DOI: https://doi.org/10.33545/26633329.2022.v4.i1a.127
Int. J. Res. Marketing Manage. Sales, 2022; 4(1): 54-58
Abstract  |  Download  |  Country : India  |  File Size: (408 KB)  |  108 Views  50 Downloads
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